
Inkjet on canvas
Kelley Walker's *Inkjet on canvas* engages with the saturated visual language of consumer culture, pulling familiar brand imagery into a realm of critical interrogation. Through appropriation, Walker reprocesses the signs and symbols of commercial branding, acknowledging their inescapable hold on contemporary social life rather than pretending to stand outside it. The work positions branding not merely as advertising, but as a shared social space that art can inhabit, manipulate, and ultimately expose.
- Medium
- “I don’t escape the effects of branding but think of the processes associated with appropriation as a way of dealing with branding as a social space.”
- Location
- Phillips, Salt Lake City, UT
- Spotted At
- Auction House · PhillipsView on map
🔨 Auction Lot
Contemporary Art & Design Evening Sale
March 7, 2013
More by Kelley Walker
Artists in conversation

Richard Prince
American · b. 1949

Prince similarly appropriates commercial and mass media imagery through rephotography and inkjet printing to interrogate consumer culture and branding as a shared social language. Both artists work within Pop and Conceptual frameworks to expose how advertising imagery saturates contemporary life without claiming to stand outside its influence.

Andy Warhol
American · b. 1928

Warhol pioneered the direct incorporation of consumer brand imagery and commercial visual language into fine art, treating branding as a legitimate social and cultural space rather than a corrupting force. His bold use of commercial iconography and repetition shares Walker's critical yet immersed engagement with the signs and symbols of capitalist consumer culture.

Shepard Fairey
American · b. 1970

Fairey works explicitly within the visual grammar of commercial branding and advertising, appropriating bold graphic imagery to create works that simultaneously mimic and critically interrogate the power of consumer culture signage. His use of digital and print based techniques alongside provocative appropriation closely mirrors Walker's method of reprocessing brand imagery as conceptual social commentary.
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