
Learn to OBEY 1/3
2017
Learn to OBEY 1/3 is a seminal work that distills Shepard Fairey's decades-long exploration of propaganda, power, and public consciousness into the precise, enduring medium of mono-engraving on aluminum. Created in 2017, before the Triple Trouble collaboration was conceived, this piece serves as a foundational artifact within the collection, demonstrating the philosophical roots from which Fairey's contributions to the project grow. The mono-engraving process — etching imagery into aluminium with meticulous craft — elevates Fairey's typically reproducible, street-distributed visual language into a singular, collectible fine art object, deliberately challenging assumptions about exclusivity and access in the art world. The OBEY directive, born from Fairey's 1989 André the Giant campaign, functions here not as a straightforward command but as an ironic interrogation of authority, media, and the systems that condition human behavior, a message that feels as urgent in 2017 as at its inception. As the first in a series of three, this work carries the weight of a manifesto — a reminder that within the Triple Trouble collaboration, Fairey's voice is rooted in a long, rigorous tradition of art as political resistance.
- Medium
- Mono-engraving on aluminum
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