Richard Prince's monumental work debuting at the Eden Rock Hotel Gallery in St. Barths merges two iconic American archetypes — the rugged cowboy and the industrial oil rig — into a provocative exploration of power, masculinity, and the mythology of the American West. Working in his signature appropriation style, Prince challenges the romanticized imagery of frontier culture by juxtaposing it against the raw, corporate dominance of the oil industry. The result is a layered commentary on capitalism, identity, and the constructed nature of the American dream.