A striking C-print mounted on aluminum, Emilio Chapela's *Coca-Cola (210.CC)* transforms the iconic beverage brand into a subject of artistic inquiry, blending consumer culture with a precise, conceptual aesthetic. The work reflects Chapela's ongoing interest in systems of measurement, value, and representation, using the familiar language of commercial imagery to provoke deeper questions about perception and meaning. The aluminum substrate lends the piece a sleek, industrial quality that reinforces the tension between mass-market familiarity and the rarified space of contemporary art.