General Idea

Canadian(1969–1994)

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Works

General Idea was a collaborative trio (AA Bronson, Felix Partz, and Jorge Zontal, active 1969-1994) who worked in conceptual art, media manipulation, and AIDS activism. Their iconic appropriation of Robert Indiana's "LOVE" into "AIDS" (1987) and their FILE Megazine project critiqued mass media and consumer culture. They exhibited at the Venice Biennale, Documenta, and major museums internationally before Partz and Zontal died of AIDS-related illnesses in 1994.

Canadian Pop Art Bold Conceptual Art Screenprint Social Commentary Contemporary Activism Geometric Monochrome Limited Edition Print Publication Art

AIDS (Stamps) (for Parkett No. 15)

Magi© Bullet (F. 9207)

The Getting into the Spirits Cocktail Book; and Milk Glass, both from the 1984 Miss General Idea Pavillion; General Idea (Ghent Scarf); The Armoury of the 1984 Miss General Idea Pavillion; AIDS Stamps, from Parkett vol. 15; Test Pattern: T.V. Dinner Plate; and AIDS (A Project of the Public Art Fund Inc.)

Zigourat

Fear Management (F. 8706)

Artists in conversation