Paula Scher

Paula Scher is a legendary American graphic designer, painter, and art educator who has been a principal at Pentagram since 1991. Known for her bold typographic work, vibrant color palettes, and map paintings that blend text and image, she has shaped the visual identity of iconic institutions including the Public Theater, Citi, and Microsoft. Her work bridges fine art and commercial design, earning her recognition as one of the most influential graphic designers of the 20th and 21st centuries.